Friday, August 03, 2007

Scarlette Johansson for Louis Vuitton!

Don't get me wrong... you all know that I am the first to endorse a campaign (that sounds like I am modeling for the product) with a celebrity modeling the product. But sometimes the idea just doesn't work.

I am a fan of Lindsay Lohan's turn as the face of Jill Stuart and Miu Miu, I love when Louis Vuitton takes a celebrity and makes them memorable in an ad campaign. Loved Madonna for Versace and Nicole Kidman for Chanel.

But I am NOT a fan of this season's use of Scarlette Johansson as the face of Louis Vuitton. Why?? Models are models because they fit the bill in every format. When you take an actress and use her for an ad campaign it is because you are using their sense of style. When you go and start morphing their style for the company's agenda you really start to make a mistake. Now you all might be thinking I am pigeon-holing Ms. Johansson... but she is a Vixen and is picked for roles that take on her curvaceous body... her alabaster skin and her ability to morph into a look reminiscent of the Victorian era.

But the Valley of the Dolls... she does not!! I hate this campaign with a passion. The outfits are truly terrible, the don't flatter her curvy figure and her skin looks like she suffers from the same issues as Lindsay Lohan... and needs to head herself to a rehab soon. What do you all think?

Side note.... I am in love with the Orange dress... Fantastic Louis Vuitton, FANTASTIC!

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Anonymous said...

I like the last picture, the girl with an orange dress. The design was really cool, its perfect. Its a great advert campaign for Louis Vuitton

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